What is Primary Co-Packing?

Primary co-packing is packaging that works directly with the contents of the product. For example, a company that is a primary co-packer for a winery would be the one doing the liquid filling of the bottles from the barrels.

What is Secondary Co-Packing?

Secondary co-packing is the transition from finished product to being ready for delivery. This can be variety packs of your favourite items or simply having your product compiled in a bulk format for your customers’ needs.

What is Re-Packing?

Re-packing in the co-packers world means for us to take say 12 face creams and “re-pack” them into a container to be delivered to the retailer as 6 face creams. This makes distribution more simple and accessible for you to deliver effectively to your clients needs.

What is a Variety Pack or Mix Pack?

A Variety Pack or Mix Pack is the culmination of various products, often from within the same category, into a smaller package for the consumer to experience. For example a variety pack of silk scarves from all over the world in a vast selection of colours.

What is Bundle Wrapping?

Bundle wrapping is similar to wrapping up leftovers to send home with a guest. Except the plastic film is thicker and more opaque than most plastic wrap that you would use in the home, and it is used to encase a tray full of product. This provides a secure, clean and protective way to prepare our clients' products to be ready for delivery with consistency and stability every single time.

What are Good Manufacturing Practices?

Also referred to as GMPs, these practices are guidelines as mandated by Health Canada.  For co-packing facilities such as Bullseye the practices relate to ensuring proper standards and practices for storage, handling and distribution for natural health products and food and beverages are met.

What is Kitting?

Kitting is the act of placing several items into a box.  This can be anywhere from two to 20 or more individual items, with or without custom printed boxes and filling material.  Examples:  experience boxes for on-line conference attendees, corporate gifting for employees or customers, components for do-it-yourself kits, and more.  It can even mean collation of informational/presentation binders for corporate uses.  The Bullseye’s production line expertise ensures quick and accurate packing for almost any type of kitting or collation. 

What does NHP mean?

NHP is the acronym for Natural Health Products.  According to Health Canada, natural health products (NHPs) are defined as: Probiotics, Herbal remedies, Vitamins and Minerals, Homeopathic Medicines, Traditional Medicines (such as traditional Chinese medicines), and other products like amino acids and essential fatty acids. Many everyday consumer products, like certain toothpastes, antiperspirants, shampoos, facial products and mouthwashes are also classified as natural health products in Canada. 

What is an NHP Site License?

An NHP Site License is granted by the Natural and Non-prescription Health Products Directorate (NNHPD) to those Canadian facilities that submit an application.  The facilities must meet “specific labelling and packaging requirements”… “good manufacturing practices must be followed, and proper safety and efficacy evidence must be provided.”  Bullseye holds an NHP Site License and can assemble retail packs and label shelf stable NHP products. 

What does Pick & Pack mean?

Pick and pack is typically associated with fulfillment services.  Various products are stored at our facility.  Incoming orders prompt us to select (pick) the items from client’s stock correlating with the work order, and load (pack) the items into an appropriately sized box and attach the shipping label to go.  For consumer orders this means custom picked items per box.  For wholesale orders, this typically means numerous cartons as-is are pulled from stock and carefully palletized for shipping. 

What are Floorstands?

As the name implies, floorstand displays sit on the floor and typically stand 4-5 feet high.  Shelves or hooks hold out the product for sale.

What does PoP/POP stand for?

Point Of Purchase displays is a catch-all term synonymous with in-store displays.

What are PDQs?

We all know that PDQ stands for Pretty Darn Quick, and that describes how fast it is to set up these displays that sit on a counter or a shelf.  In store set up typically requires the stock keeper (? term) to tear at perforated lines to remove the top and convert it into the display’s header. 

What are "Side Kicks" also known as "Power Wings"?

These displays are hung at the end of an aisle but still facing the row you were just shopping.  Think of a floorstand without a base that is raised to eye level and hung there.

What are End Caps?

Don’t confuse End Caps with Side Kicks because while an end cap too is set up at the end of an aisle, essentially it IS the end of the aisle.

What are Dump Bins?

A large bin made of corrugate where product is held in bulk.  Consumers reach in to shop an item from the bin. 

What is a Bullseye?

As it relates to bundle wrapping, the term refers to a feature on a tray that has been shrink wrapped in bundle film.  The characteristic of this shrinkwrapping is that two opposite ends of the tray have rounded open areas making it convenient to grab in that spot to carry it. The rounded openings are said to resemble a bullseye or are even sometimes referred to as “bullet holes”. 

What are Consumer Packaged Goods (CPG)?

Every day items used regularly by consumers that need regular replacement.  This can be food, beverage, household goods, health and beauty products, and more.  Of interest to note, the purchase and shipping of CPGs through e-commerce over traditional brick and mortar stores is growing in popularity.

What is a Promotional Add-On?

This could refer to anything you want attached to your product to capture your target audience’s attention and encourage them to buy.  (i.e. coupon, gift with purchase, etc.) 

What does Couponing mean?

Coupons are a great purchase incentive and can be attached to your product by adhesive, elastic, a die-cut hole, neck tag, etc.

What is a GWP?

An abbreviation for “Gift With Product”, it is a purchase incentive.  It is something a consumer gets for free when they buy your product.  A GWP could be many things -- a free pen with a ream of paper, or a tiny trial bottle of another flavour of the same brand.  Whatever you choose as the GWP, it will need a form of attachment, such as a small carrier box, or a neck tag, depending on the items.  (We can do the attaching part!) 

When do I Label/Overlabel?

To apply a label or a sticker to a product for the purpose of enhanced information.  To over-label an item usually means that something on the existing label needs correction.  (We can do both!)

What is a Format Conversion?

Taking product in one count and converting it to another count.  For instance, perhaps your product is manufactured and shipped as 12 packs, but Costco wants to sell it in a 24 pack.  We can help you convert it to the right format.

What are Prepacks?

A shortened way to say “corrugate prepack displays”. These displays are “pre-packed so they are assembled, loaded with product and then are slid into a corrugate shipping cartons.  Their purpose is to make set up at store level much easier. 

What is an RTD?

In the liquor industry an RTD or “Ready To Drink” beverage is frequently a pre-mixed cocktail type of alcoholic drink.  However, the term can refer to any single use beverage that is ready to drink by opening and consuming it as is.

What makes a beer a Craft Beer?

Small batch beers unique to a region is too narrow a definition.  There is an entire culture married to the ingredients, the brewing process, and the collaborative nature of it all.

What is a SKU?

Often pronounced like “skew”, the acronym stands for “Stock Keeping Unit”. Each unique retail unit is assigned a barcode number with scannable bars to make inventory tracking easier and universal.

What are Timing Trials?

Also referred to as “timing tests”, the act of doing a hands-on timing test with the WIP and components shipped in the formats we would receive them for the actual project.  Its purpose is 3-fold:  for quoting purposes, recognizing any potential issues to red flag for the client, to plan for best efficiencies in advance of project start.