The opportunity
Pacific Western Brewing (PWB) believes that as a company supporting our people and the community where we live and work is important.
They “are a company that gives back by bringing families together to foster community, are fiercely loyal to British Columbia, and are fully dedicated to maintaining the high quality of our products.”
Boasting brands with BC vibes like Cariboo and Pacific, you can see how PWB is responsive to its community’s tastes by the variety of beverages it manufactures. In their lineup you find everything from gluten-free brew to hard sodas. From extra strong malts to non-alcoholic root beer. There’s a beverage for every PWB enthusiast.
For the upcoming summer, PWB wanted to promote their vodka soda line with a special, limited release mixer pack. Knowing about Bullseye’s variety pack expertise, PWB called on us for assembly support.
Services provided
- Variety Packs
The results
The “Pacific Cool” limited release mixer pack is a 24 pack with six flavours. Bullseye was asked to load each pack being mindful of can placement, ensuring each flavour lined up as indicated on the carton graphics.
After numerous photos for customer quality checks, and consistent communication throughout the week, we obtained client approval every step of the way – from first pack to palletization.
Bullseye conscientiously loaded each carton and glued both ends of each pack to the client’s spec. The production date was ink jetted in the prescribed area on each pack and carefully stacked on each pallet. Taking special care to wrap pallets supportively for travel, the 40 pallets were turned around with great efficiency, ready in plenty of time for client distribution.
The entire process moved smoothly, thanks to the shared belief held by both PWB and Bullseye – that quality matters and every detail counts.