Bullseye Packaging has been providing many formats of variety packing for several years. From simply adding a new product as an extra to an existing pack format, to a complete pack of new products designed to introduce a new product line or brand to the market as quickly and efficiently as possible.
Variety packs appeal to your target market with complimentary promotional items, or combine multiple product varieties in one complete professional unit.
Offering your products in variety packs, or rainbow packs, adds value and diversity to your products by presenting several products to your consumer in an appealing format. This can include offering multiple flavors in one pack, or adding a bonus item to products. Complementary products can also be wrapped together and provide the consumer with an easy and convenient product that has a higher perceived value.