How to Create a Small Selling Unit without Plastic Rings?

With an ever-watchful eye on single-use plastics in the retail world, plastic beverage rings are a growing environmental concern.

To create a beverage multi-pack, manufacturers have traditionally been applying flexible rings, PakTech, and other forms of plastic to create four or six-packs as a single selling unit.

But have you considered another option? This one relies on a renewable resource with a miniature billboard to promote your brand: paper.

CORRUGATE TRAYS – Let’s start with the canned beverage WIP you supply to your co-packer. It is ideal to provide the product loose in trays.

Removing rings creates an extra step as the co-packer must break down the ringed sets into loose product in order to load your cartons. Slowing down productivity this way adds extra cost and time to each project.

For most packs, the corrugate trays often have branding on them and are sturdy enough for re-us. Where facilities exist, any co-packer worth their salt will have a recycling program for damaged trays or for projects where the trays cannot be re-used.

PAPERBOARD CARTONS – A co-packer can convert your WIP into cartons, either as a variety pack OR as a single SKU alternative to rings. Co-packers can load into selling units as small as four packs or six packs right up to eight, 12, 24, and 35 packs. Sometimes even 48 packs!

Printed folding cartons identify your brand and help differentiate your beverage from the competition.

So toss the plastic rings idea and opt for paper. Get a quote on converting your WIP into paper cartons today.